Sunny

Sunny

max temp: 24°C

min temp: 17°C

ESTD 1874 Search

Harwich: Stena powers through downturn as ferry passengers numbers continue to rise

12:50 16 November 2012

Lars Olsson of Stena Line

Lars Olsson of Stena Line

Archant

A NORTH Sea ferry operator is celebrating a summer upsurge with car numbers on its Harwich to Hook of Holland route up by 7%.

shares

Stena Line, which achieved the upturn against a backdrop of tough conditions for the industry, said overall passenger numbers were also up.

In the three months to September, when Stena Line celebrated its 50th anniversary, the privately-owned ferry company grew numbers of cars on its Harwich route by 7.1% and total passenger numbers by 0.8 per cent, compared to the same period in 2011.

Freight volumes also increased by 17%, measured in freight units, across its three routes, including from Harwich, over the January to September period.

The ferry operator, the largest in Europe, achieved the summer upsurge during a quarter where air passenger traffic from the UK to the Netherlands fell by 0.8%, according to Civil Aviation Authority figures.

Stena Line’s growth equated to 3,000 additional cars and an additional 2,000 passengers to the Netherlands.

The quarter’s strongest monthly growth came in September, the month of Stena Line’s anniversary celebrations. Buoyed by promotional activity, the operator carried 11,000 cars to Holland during the month - a 17.2% year-on-year increase - and 46,000 passengers in total, equating to an 11.4% year-on-year increase.

Stena Line has also seen year-on-year growth across the North Sea for the year to date.

During the first nine months of the year, numbers of cars on the Harwich-Hook of Holland route rose by 4.2% compared to the same period last year, and total passenger numbers climbed by 1.4%.

Lars Olsson, Stena Line’s general manager for travel on the North Sea, said: “We are doing well. We are breaking some of the industry trends.”

“The summer was challenging for the UK outbound travel in general, with the Olympic Games dampening demand. Market conditions have remained testing and so Stena Line’s ongoing North Sea growth has bucked industry trends and the promotional work we carried out around our 50th anniversary in September has helped boost this further.

“During the golden anniversary month we grew our car traffic more than any other month in 2012, so we hope that the positive impact will continue and will assist in our full-year targets.”

In 2010, Stena Line introduced two newly-built passenger-freight Superferries on the route, representing an investment of £375m.

Stena runs twice daily return crossings on its Harwich to Hook of Holland route as well as more than 30 daily crossings on its various routes to Ireland.

shares

1 comment

  • If they had a two nights on the boat,one day in Holland with rail travel package as was once available they would get a lot of take up.

    Report this comment

    JOHN BURLS

    Friday, November 16, 2012

The Bishop Of Ely, the Rt Rev Stephen Conway, centre, at the hospice site dedication in Cambridge with Mark Hart, construction director at Barnes Construction, right,  and Stuart Evans, chair of the trustees of the Arthur Rank Hospice Charity.
Photo: Paul Nixon Photography

An act of dedication has taken place to mark the start of contruction work on a new £10.5million hospice in Cambridge, which is being built by Ipswich-based Barnes Construction.

Ian Carr, chief executive of Prettys

Regional law firm Prettys has reported a 13% increase in revenue for the year to April 30.

The Lord Lieutenant of Suffolk, Clare, Countess of Euston, presents the Queen's Award for Enterprise to Seafast.

Specialist logistics company Seafast was yesterday presented with the Queen’s Award for Enterprise.

Ipswich Station hanging baskets Shows (L-R) Jackie Rathbone, Abellio Area Ticket Office Manager; Kris Collins, Thompson & Morgan Comms Officer;  Ric Staines ActivGardens Lead Horticulturist and Trainer,

Stunning floral displays are welcoming passengers at Ipswich, Stowmarket and Diss rail stations this summer thanks to a partnership between local charity ActivLives and train operator Abellio Greater Anglia, with help from Ipswich’s own horticultural company Thompson & Morgan.

Oliver Crichton and Ruth Sunaway of Birketts.

East Anglian law firm Birketts has announced the promotion of five senior associates to partner status across its four offices, including Oliver Crichton and Ruth Sunaway in Ipswich.

Carolyn Fairbairn, who is to become director general of the CBI.

A former member of the Number 10 Policy Unit is to become director general of the CBI.

Spending on drinking and eating out remained robut during May, according to the latest Greene King Leisure Spend Tracker report.

Most Britons are planning to holiday in the UK rather than overseas as they continue to monitor their spending carefully, according to a new survey.

Bury St Edmunds coffee company Frank and Earnest is among more than 100 start-up firms to have received support under Menta's Enterprise Engagement Programme.

Bury St Edmunds-based enterprise agency Menta has completed a project to support start-ups during their first year in business.

Lieutenant Aaron Lewis from Rochford, who was killed in Afghanistan in 2008 and in whose memory the Aaron Lewis Foundation has been established to support llocal and military charities through sporting and social endeavours.

The regional arm of David Wilson Homes has raised £17,000 at a golf day, held at Stoke by Nayland, for a charity set up in memory of a soldier.

The Vivo 80 model for which Sudbury-based Specflue won an award at the Home and Hearth Exhibition Awards.

Sudbury-based chimney and flue supplier Specflue has received an award for excellence in the design, innovation and quality of its products.

Most read

Most commented

Topic pages