Partly Cloudy

Partly Cloudy

max temp: 7°C

min temp: 1°C

ESTD 1874 Search

Suffolk: VisitEngland ‘Coastal Escapes’ campaign provides national platform for Suffolk Coast DMO

09:12 12 March 2014

Tim Rowan-Robinson, chairman of the Suffolk Coast Destination Management Organisation.

Tim Rowan-Robinson, chairman of the Suffolk Coast Destination Management Organisation.

Archant

A tourism group set up to promote the Suffolk coast has been invited to take part in a VisitEngland promotion targeting more than 10million potential visitors.

shares

The Suffolk Coast Destination Management Organisation (DMO), which was formed in 2012 and now has more than 70 members, is working in partnership with the national tourism organisation on a “Coastal Escapes” campaign which is being launched this weekend.

Tim Rowan-Robinson, chairman of the Suffolk Coast DMO, said: “Having a dedicated body to promote the Suffolk coast is clearly working well for tourism businesses operating in the area. Not only are we expanding, but having been asked to partner with VisitEngland on its coastal marketing campaign demonstrates that we’re a growing force in tourism marketing in Suffolk.”

Fiona Johnson, who is responsible for the DMO’s marketing, added: “We’re very excited about working in partnership with VisitEngland and national media to give exposure to our local tourism businesses.

“Suffolk has a unique allure and our coastal credentials are unrivalled, including heritage, culture, music, walking, breathtaking natural scenery and food and drink. We’re confident that this campaign will enable us to highlight what we have to offer to entice new customers and keep tourism buoyant throughout 2014.”

Coastal Escapes forms part of a wider “Growing Tourism Locally” campaign by VisitEngland.

James Berresford, chief executive of VisitEngland, said: “The Coastal Escapes thematic campaign forms part of some really exciting activity planned this spring to inspire people to make the most of the wonderful destinations in this country.

“Previous campaigns have delivered fantastic results, providing a welcome boost to the domestic tourism economy and creating jobs for the sector, and this next raft of themed campaigns will continue to generate growth by promoting the fantastic holiday experiences on offer in England, including the wonders of the Suffolk coast.”

shares

0 comments

Project manager needed for construction industry

Searching for a new job? See details of Suffolk’s top paid vacancies here.

Beardmore Park.
lings

The relocation of a Martlesham garden centre, which had been facing closure, could pave the way for Marks and Spencer to expand its neighbouring store significantly.

Greene King has reported increased sales across its businesses for the first 40 weeks of its current year.

Pubs and brewing group Greene King today reported continued growth across its businesses, helped by “record trading” on Christmas Day.

The Port of Felixstowe is to offer a container-weighing service to exporters.

The Port of Felixstowe is to launch a container weighing service to help UK shippers comply with new international regulations due to come into effect on July 1.

The Visit East Anglia stand at the Vakantiebeurs tourism exhibition in Utrecht.

Visit East Anglia (VEA) has launched a promotion to attract more Dutch visitors following a successful bid under the Government’s GREAT UK Challenge Fund.

Most read

Fred Olsen Travel Sale

cover

Click here to view
the Fred Olsen
Travel Sale

View

Most commented

HOT JOBS

Show Job Lists

Topic pages

Streetlife

Great British Life

Great British Life
MyDate24 MyPhotos24