Sunny

Sunny

max temp: 18°C

min temp: 12°C

ESTD 1874 Search

The pigs have arrived. See the latest

Pigs Gone Wild

news here.

UK: Asda sales edge higher

11:36 16 May 2014

Asda

Asda

Archant

Asda returned to growth by the narrowest of margins at the start of this year as the supermarket chain battles against price-cutting rivals.

The retailer said like-for-like sales - revenue in shops open for more than a year - rose 0.1% in the 15 weeks to April 20 compared with the same period last year. This contrasts with the Christmas quarter, where sales slipped 0.1%.

Asda, which has 579 stores and is part of the US retail giant Wal-Mart, said the modest rise showed its five-year plan launched in 2013 to spend £1 billion on cutting prices across a range of goods for shoppers was working.

Asda and the other big four supermarkets - Tesco, Sainsbury’s and Morrisons - continue to be squeezed between discount retailers such as Aldi and Lidl and upmarket rival Waitrose.

Chief executive Andy Clarke said: “In what remains a challenging market I am pleased to see that our strategy is paying dividends.

“Over 18 months ago we recognised the beginnings of a structural shift in the retail market and by looking at our business and how it needed to change we have been able to get ourselves ahead of the curve.”

Asda said that during the period it saw “double digit growth” at its newly launched George Home range, while its share of online market had grown to 19.2% via its grocery home shopping division.

Last week till-roll data from market researcher Kantar Worldpanel showed UK grocery sales growing at their slowest rate for at least 11 years over the past three months, due to the mounting pressure on supermarkets to cut prices.

0 comments

Welcome , please leave your message below.

Optional - JPG files only
Optional - MP3 files only
Optional - 3GP, AVI, MOV, MPG or WMV files
Comments

Please log in to leave a comment and share your views with other East Anglian Daily Times visitors.

We enable people to post comments with the aim of encouraging open debate.

Only people who register and sign up to our terms and conditions can post comments. These terms and conditions explain our house rules and legal guidelines.

Comments are not edited by East Anglian Daily Times staff prior to publication but may be automatically filtered.

If you have a complaint about a comment please contact us by clicking on the Report This Comment button next to the comment.

Not a member yet?

Register to create your own unique East Anglian Daily Times account for free.

Signing up is free, quick and easy and offers you the chance to add comments, personalise the site with local information picked just for you, and more.

Sign up now

The Vitec, William Vinten Building in Western Way, Bury St Edmunds.

A major multinational company based in Bury St Edmunds has confirmed its intention to remain in the town as it leaves its old home of more than four decades.

Proposals are being put forward to build a school on the former BT depot site on Woodbridge Road in Ipswich.

A new primary school is being planned for Ipswich – and it is possible it could be built as soon as next year.

Aqua 8 business guests special night

Award-winning Aqua Eight Fusion Restaurant and Bar in Lion Street, Ipswich, has hosted the first in a series of Random Acts of Kindness special social events to reward and thank the unsung heroes and heroines within the Ipswich business community.

The MSC Oscar arriving at the Port of Felixstowe.
Photo: George Copping/citizenside.com

The Ipswich-based Mediterranean Shipping Company (UK) has reported increased revenue and profits for 2015.

Bernard Matthews is up for sale. Image: Bernard Matthews

Union Unite said it was a “worrying time” for Bernard Matthews employees, who were awaiting news of a possible sale of the company.

HOT JOBS

Show Job Lists

Most read

Most commented

Topic pages

Streetlife

Newsletter Sign Up

Sign up to the following newsletters:

Great British Life

Great British Life
MyDate24 MyPhotos24