December 12 2013 Latest news:
Tuesday, August 27, 2013
People living in an Essex district are to receive doorstep visits in a bid to get them recycling as much domestic waste as possible.
Braintree District Council is sending out an eight-strong team of “recycling advisors” to households over the next six weeks to offer advice and answer questions in a bid to boost the authority’s already impressive recycling rate.
Households in the Braintree area recycled just under 57% of household waste last year – the third best record in Essex, according to the council – but bosses say there is still room for improvement.
One key area the council is targeting is food waste that is still in its original packaging, much of which still gets sent to landfill. If all this food and packaging was recycled instead, the council estimates it would save around £430,000 a year in Landfill Tax, enabling it to keep Council Tax costs down.
Councillor Wendy Schmitt, who is cabinet member for place at Braintree, said: “Our recycling collections systems are simple and easy to use and there is really no excuse for residents not to recycle.
“The recycling advisors are a key element in the programme of education to make sure that all residents are recycling as much as they can. They will offer practical advice and guidance and it is an ideal opportunity for residents who are not sure what they can and can’t recycle to find out face-to-face.
“Residents have done really well to push the recycling rate up again, but we can do even better if we can encourage those not doing so well to recycle more.”
The six-week campaign started last Thursday and is due to take in households across the whole of Braintree district.
The council said members of the doorstepping team will be wearing high-visibility branded vests and ID badges, and carrying a letter of authorisation.