Partly Cloudy

Partly Cloudy

max temp: 15°C

min temp: 7°C

ESTD 1874 Search

Sudbury: Butcher reinstates ‘toned down’ window display of dead pheasants, rabbits and game

08:00 01 March 2014

Butchers debate

Butchers debate

A butcher at the centre of a row over his shop window has reinstated the display of dead pheasants, rabbits, ducks and geese.

JBS Butchers in Sudbury have removed their window display after complaints about it. Richard Nicholson is pictured.JBS Butchers in Sudbury have removed their window display after complaints about it. Richard Nicholson is pictured.

But after a picture taken last year of the shop front emerged showing a whole dear carcass next to a sign reading ‘who shot Bambie’, an employee at the store hinted that business owner John Saywer would tone down the displays in the future.

JBS Family Butchers, in Sudbury’s Borehamgate Precinct, cleared its meat and game display earlier this week after receiving complaints from people who thought it was upsetting to children and was deterring customers from using neighbouring stores.

But after the story hit the national headlines, the butcher received so much public support he had a change of heart and put the display back.

When the EADT called the shop yesterday, Mr Sawyer was unavailable to comment on the picture of the deer. However, a woman working in the shop said Mr Sawyer did not mean any offence with the ‘Bambie’ sign, which was meant to be humorous.

When asked if the butcher intended to moderate the window displays, she said: “In the future, he won’t be sharing his sense of humour as much.”

Shop owner David Holland, who took the photograph, said shopkeepers had a collective responsibility to enhance the attractiveness of Sudbury’s shopping area and that the JBS window display did nothing to benefit the town’s image.

He added: “This issue is not about traditional window dressing for a butchers’ shop – it is an issue of respect for the animals and for people’s sensitivities.

“There’s no need for them to stop hanging dead hares in the window but putting a whole deer in there with a sign of that nature was wrong and it exhibits poor judgement of what is tasteful - and that decision impacts on everyone.

“We should of course be cognisant of where meat comes from, but you can make that case without being objectionable or offending people.”

Related articles


1 comment

Needham Road in Stowmarket where the crash took place

An 81-year-old cyclist who sustained serious injuries following a collision in Stowmarket last week has died.

Chelmsford Crown Court

Two teenagers that caused extensive burns to a Witham man’s face after throwing a corrosive liquid at him in a case of mistaken identity have been found guilty.

The East Anglian Air Ambulance is in attendance.

A woman has suffered a “potentially life-changing” head injury during a crash in Beccles.

Pc Jason Lambourne

When Pc Jason Lambourne isn’t working for Suffolk Constabulary, he dons another emergency services uniform for work as an extra in hit television shows and films, including the latest 007 movie.

The area off Mount Pleasant in Framlingham which could see 95 new homes built on it.

Campaigners have been left “outraged” after a decision on whether to allow 95 homes to be built on greenfield land in a historic market town was deferred.

Michael Scott, chief executive of Norfolk and Suffolk NHS Foundation Trust . Photo: Steve Adams

A lack of beds and increased demand led to a four-fold increase in the cost of sending people with mental health problems outside of Norfolk and Suffolk in 2014/15.

Police have arrested a woman on suspicion of drink-driving.

A woman has been arrested on suspicion of drink-driving after her car mounted a roundabout and collided with a sign.

Police called following contentious meeting of Long Melford Parish Council

Police were called to “restore order” at a parish council meeting in a picture postcard Suffolk village because one of the councillors claimed he “feared for his safety”.

South East Suffolk Magistrates' Court

Two drivers are paying the price after being caught travelling at more than 100mph on Suffolk’s roads.

70,000 new homes are needed in Suffolk by 2031.

Suffolk is a growing county – and council officials believe it will need 70,000 new homes to accommodate its growing population between now and 2031.

Most read

Most commented

Topic pages