Adnams targets Marks man

THE man behind retailer Marks & Spencers' iconic advertising campaign featuring Twiggy is to join the board of Adnams as a non-executive director, it was revealed yesterday.

THE man behind retailer Marks & Spencers' iconic advertising campaign featuring Twiggy is to join the board of Adnams as a non-executive director, it was revealed yesterday.

Steven Sharp, director for marketing, store design and development at M&S, who owns a property in Southwold, famously had the idea for the campaign when Twiggy walked into Adnams' Crown Hotel in Southwold while he was eating a meal there.

Adnams' chairman, Jonathan Adnams, said yesterday: “I am delighted that Steven Sharp joins the Adnams board as a non-executive director at a time when growth is very much on our agenda. Steven brings with him a wealth of knowledge and experience that will strengthen the Adnams team for an ambitious future.

“At Marks & Spencer, Steven has delivered highly effective and award winning marketing campaigns. He is further responsible for the company's multi-million pound store development programme and is responsible for Marks & Spencer's relationship with its financial services business, M&S Money.”

Mr Sharp's 30-year career includes stints with Asda, Burton Group, Booker and Arcadia, and he has been with M&S since 2004.

He said yesterday: “Adnams is a company which reflects my own view on quality, value, ethical behaviour and commitment to its customers and staff. I am delighted to be involved in the next stage of Adnams' development and be a part of an organisation so vital to the local community.”

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Mr Sharp is due to take up his role with Adnams on June 1. He will replace Robert Nicholson, who is retiring from the company's board at the end of May after 23 years' service which, in addition to his non-executive role, has included a short period as finance and IT director.