RETAILERS in a popular seaside resort are today inviting shoppers to visit in their droves to help celebrate their high street’s unique character.

Traders in Aldeburgh are holding an Independents Day - promoting the town’s individuality and thanking their regular customers.

A whole host of activities have been planned for the event, which will be officially opened at 10am by Lady Caroline Cranbrook, who is a staunch supporter of independent stores.

Mayor Peter Cox will also take a shift serving behind the counter in some shops, while a series of 10 minute master classes will be held outside some businesses.

The White Lion Hotel will be holding barbecue demonstrations, Lawson’s Delicatessen will be showing visitors how to make pastry, Flowers by Looma will be making up bouquets, Tony Pick from Coastal Images will be sharing some tricks of the photography trade and Richard Emsden from Salters Butchers will be showing visitors how to joint a chicken.

There promises to be a celebratory atmosphere, with music and competitions, while shops are also offering discounts and vouchers.

Meanwhile, Ermintrude, a 1929 vintage bus, will be running a shuttle between the residential areas of Aldeburgh and the High Street.

Claire Bruce-Clayton, of Lawson’s Delicatessen, organised the day with Sue Fletcher, of ladies fashion boutique Caramel, and Aldeburgh Business Association.

She said: “It is about giving the public an opportunity to see what fantastic shops we have here – the huge range and the diversity of them.”