Broadband ‘is a bear necessity’

SUFFOLK’s Backing Better Broadband campaign has been given a bear-hug with one of the county’s top attractions getting on board.

Woody Bear, the mascot for Lowestoft-based Pleasurewood Hills, which welcomes 200,000 visitors each year and employs around 150 people during the season, has joined tens of thousands of individuals and organisations from across the county in supporting the drive.

Denise Thompson from Pleasurewood Hills, who is pictured with Woody Bear and Sarah Wallace from Choose Suffolk, the development partnership which launched the campaign at the end of 2010, said: “We know for many of them, booking their tickets on line is really important. That is why Woody is supporting this special campaign.”

The I’m Backing Better Broadband for Suffolk campaign is the first of its kind to bring together individuals and groups from business and the public sector across the county in one voice.

If successful, the campaign could be a fundamental driver to all communities in Suffolk receiving superfast broadband.

Its aim is to ensure that the county does not get left behind and become part of the digital divide. Individuals, groups and businesses are being encouraged to go to the campaign website at and take a few moments to sign up to the campaign.

Despite having only been launched a few months ago the campaign being launched only a few months ago, more than 50,000 people and organisations have already signed up.

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Choose Suffolk says the roll-up of high-speed broadband services throughout the county is vital for the interests of business, education and health services.