Country lifestlye clothing brand Joules is to launch a new store in Bury St Edmunds later this month, creating 10 new jobs.

The store, within the Arc shopping centre, will open its doors at 10am on Thursday, October 24, with shopping vouchers worth between £20 and £100 being given to the first 30 customers.

Joules already has more than 60 stores across the UK, at locations including Aldeburgh, Southwold, and Jimmy’s Farm, near Ipswich.

It also sells through trade stands at a number of countryside events including agricultural shows and equestrian competitions.