The village of Little Walsingham is more often associated with pilgrims rather than as a thriving business community but that could well now change with the launch of several new businesses.

RICHARD PARR

Little Walsingham most often associated with pilgrims rather than viewed as a thriving business community, but that could well change with the launch of several businesses.

Three of the businesses, Baroque, Wild Food and Bert Frew Hairdresser were established in the area and decided to move to Walsingham. Wells Deli, successfully trading at Wells Quay, is to open a branch in the village.

JCL Communications, a marketing and business communications company, has recently moved out of London to Norfolk.

The businesses expand the range of shops and facilities in the area.

Baroque is a gift shop, interior design service and bed and breakfast business and has added considerably to the charm of the High Street.

It is also the home of artist and interior designer Annie Gordon. The shop sells attractive and unusual gifts from candles to hobby horses and fine art.

"I adore living in Walsing-ham and when I found out that the property next door was vacant, it all seemed to make sense. I can now live and work in the village, which is an inspiration and creative force for my painting," she said.

Henry Cumming founded Wild Food early this year. Formerly head chef of the Victoria at Holkham, he wanted to build on his experience and work with a greater variety of clients and events. Henry's aims to cater with style with a service ranging from providing canapes for receptions to delivering food for intimate dinner parties the door.

"Wild Food reflects my love of locally produced fresh food, coupled with my particular interest in wild game - with a funky twist," he said.

Mr Frew aims to make his new salon at The Old Candle Shop in Guild Street to be the most fashionable on the coast.

"Opening my own salon has been the realisation of a long-held dream," he commented.

Since Bob Foyer opened the Wells Deli more than three years ago the business has thrived. Demand for his legendary Red Onion and Chilli Marmalade has spread far and wide.

He said he looked forward to new challenges in both the shop and outside catering.

Lesley Cusse founded JCL Communications a decade ago. Marketing, communications and design are all part of the services offered. Lesley recently moved her business from London.

"As soon as we drove to Walsingham, I knew that I wanted to live here," she said.