Textile designs by Mellis-based Colour and Form heading to Hong Kong to showcase UK innovation
- Credit: Archant
Home furnishings made by a Suffolk design and textile firm are heading to Hong Kong this March as part of a select band of products showcasing the best of UK industrial and creative excellence to Asian companies.
A total of 50 cushions made by Mellis-based Colour and Form will be featured in the GREAT Festival of Innovation, a four-day festival organised by the UK’s Department for International Trade.
The event aims to promote the UK as a leading place to visit, study and invest in and hopes to attract business leaders from across Asia to discuss possible future trading and investment opportunities.
Colour and Form’s founder and designer Sarah Parris said: “It is a fantastic honour for us to be among the businesses invited to attend the Great Festival of Innovation.
“Asia is obviously a huge potential market and one that we are eager to engage with. Consumers across the region love the heritage and quality of UK brands, and now is the ideal time to highlight the world-class skills and innovation that come from these shores.”
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Sarah said Colour and Form’s textile collection is “all about using innovation to create distinctive and unique patterns” and that the company employs leading edge digital print technology to achieve colours and print effects that could not be otherwise be produced.
She added; “Also, as designers we have a responsibility to the environment and sustainability. Digital printing allows us to lay down a precise amount of ink with no waste and uses less water than traditional print methods.”
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