Double Gold success for Ardleigh-based Big Wave PR at CIPR’s regional Pride Awards
- Credit: Steve Pope
Two north Essex firms are celebrating success at the Chartered Institute of Public Relations (CIPR) PRideAwards for the Anglia, Thames and Chiltern region.
Big Wave PR, based at Ardleigh, near Colchester, won Gold for Best Not-for-Profit Campaign and Silver for Best Consumer Campaign for work with the travel arm of the Royal British Legion, Remembrance Travel.
The campaign promoted the opportunity for D-Day veterans to make a pilgrimage of remembrance to the Normandy beaches, under an initiative funded by LIBOR fines from the banking sector.
Big Wave PR also won Gold for Best Event, for work with pizza brand Papa John’s which saw the agency re-created the UK’s favourite pizza, a pepperoni, out of jumpers for Papa John’s support of Save the Children’s Christmas Jumper Day.
Hilary Collins, founder and managing director, Big Wave PR, said: “We’re thrilled to have won three awards. The team has worked extremely hard and I’m delighted that their creativity, tenacity and expertise has been recognised. This year Big Wave PR is celebrating 10 years in business, and this is the icing on the cake!”
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Employee research provider The Survey Initiative, which is based at Wix, near Manningtree, won Silver for Best Internal Communications Campaign in recognition for work carried out with soft drinks firm Vimto.
The Survey Initiative has been working with Vimto for almost three years, during which it has helped the company achieve significantly higher levels of employee engagement as well as supporting it in the development of its values.
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Gary Cattermole, director at The Survey Initiative, said: “We always pride ourselves on doing an excellent job for all of our clients, but to receive an accolade from our peers is a great acknowledgement for everyone – we’re delighted!”
Lynne Poole, head of human resources, Vimto, added: “We have always prided ourselves on being a great place to work. Thanks to The Survey Initiative we have been able to pinpoint areas we can become even better at.
“To this end we embarked on a consultation with our employees where the company values were created from the bottom-up and have been completely embraced by all.”
The winners of the regional CIPR PRide Awards were announced at a gala awards event at The Guildhall, Cambridge.
Nationally, the awards this year attracted more than 950 entries, with more than 300 public relations teams, consultancies and individuals being shortlisted across six English regions plus national events for Scotland, Wales and Northern Ireland.