Further growth for Bury St Edmunds and Cambridge trade mark attorney Ward Trade Marks

Rachel Ward of Ward Trade Marks.

Rachel Ward of Ward Trade Marks. - Credit: Archant

An East Anglia-based firm of trade mark attorneys has continued its growth with the acquisition of three new clients since the start of 2017.

Ward Trade Marks, which has offices in Bury St Edmunds and Cambridge, was established in 2014 as a specialist law firm to deal with trade mark protection matters for businesses of all sizes.

It has now built up a base of several dozen clients, both in the UK and overseas and ranging from large corporates to small and medium-sized enterprises (SMEs).

Its latest new clients include Hill.st, a high-quality chocolatier based in Saffron Walden which targets both the consumer and the trade markets, branding solutions company TukTuk Creative Marketing, based at Sugnall in Staffordshire, and LOWeurope, a strategic communications consultancy with offices in Cambridge and Brussels.

Ward Trade Marks director Rachael Ward, who has a quarter of a century of trade mark expertise, said: “Although each of our new business wins is in a distinct market sector, they are all focused on providing quality products and services.

“To do this effectively, they know that registering and protecting their trade marks – a key element of their reputation – has to be handled as a professional specialism, and not a bolt-on. We are delighted to be working with all three.”

Trade marks can include not only logos but also other visual ways of representing a brand, including strap lines and other wording and even elements of product design.

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They form a key part of a company’s identity and trade mark attorneys work to ensure that they have legal protection, so that they cannot be exploited by competitors.

Sally Low, co-founder of LOWeurope, said: “We carry out pan European projects for a range of clients, including the European Commission, and it was important to us that we protected both our company name and our award-winning logo throughout Europe. Ward Trade Marks have provided us with excellent advice and a highly efficient service.”