Newmarket: Method lands Greater Cambridge LEP digital deal

NEWMARKET-based agency Method has been selected by the Greater Cambridge Greater Peterborough Local Enterprise Partnership to deliver its digital communications strategy.

The project includes an online platform for showcasing the region’s economic strength and diversity to an international audience.

Method founder and director Kirsten Corrigan has worked in collaboration with stakeholder engagement consultancy firm Cearns & Co to devise a solution, with the final website framework to be agreed after a series of stakeholder engagement activities.

“We are thrilled to be working at such a strategic level with the LEP,” said Kirsten. “The organisation has a dedicated focus to deliver and support the agenda for sustainability in the region and we are excited to be part of this.

“We understand how important detailed consultation with the key sectors is in order to ascertain the right direction for the planned online platform.

“Our proposal took these factors into account and we’re now in the midst of various stakeholder engagement activities alongside the technical development of the website.

“Our communications expertise has been a real asset in winning this significant contract and we look forward to interacting directly with interested businesses across the diverse LEP catchment in the coming weeks. ”

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Neville Reyner, chairman of the Greater Cambridge Greater Peterborough LEP, said: “Our website is the first port of call for so many businesses and other organisations across our LEP area. Therefore, it is vital that we not only upgrade what we have, but we also talk to businesses and others in our local area to ensure it works for them as well as us.”