EAST Anglian pig marketing firm Porcofram Marketing has strengthened its operations team to keep pace with the demand of its DataPorc online marketing services.

EAST Anglian pig marketing firm Porcofram Marketing has strengthened its operations team to keep pace with the demand of its DataPorc online marketing services.

Ross Floyd joins as DataPorc business coordinator, and Donna Meek as data processor.

Mr Floyd will be mainly concerned with financial management of the various aspects of the pig supply chain including credit control, account documentation and the reporting of information to and from the producers and processors who use the marketing services of Porcofram.

Ms Meek will also act as a link between producers and processors, processing carcase information and payments to contracted producers. She will be involved in the administration of weaner procurement and supply, handling several thousand pigs each week from all over the country.

“As the pig marketing division of BOCM Pauls we are involved in the marketing of a good proportion of the pigs produced in the UK and there continues to be a steady increase in the number of producers wanting to use one or other of our DataPorc programmes,” said director of pig marketing Tony Suckling.

Louise Radford, Porcofram's DataPorc services manager, added: “The rapid processing and transmission of accurate information and data is a vital factor in today's pig industry. These new additions to our team will enable us to keep pace with the increasing demand for DataPorc programmes and will help us maintain the efficiency of the services we provide to processors and producers.”