Keep your marketing simple and straightforward, delegates at Tastes of Anglia’s annual general meeting in Newmarket were told.
Sarah Reakes, Strategy Planner at KISS Communications, gave a presentation to members of the regional food and drink marketing group which met earlier this month.
Ms Reakes explained how to establish a clear and meaningful platform from which to successfully grow a brand.
Marilyn Snell, Membership Officer at Tastes of Anglia said the presentation was “fantastic”.
“Our members were genuinely inspired,” she said.
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