There’s more to Trinity Park than just the Suffolk Show, says Suffolk Agricultural Association chief executive Phillip Ainsworth
- Credit: Archant
A year has nearly passed since I joined the association and it’s gone by very rapidly, writes SAA chief executive Phillip Ainsworth.
Only by becoming part of the organisation have I fully appreciated the amount of activity that takes place at Trinity Park. Whilst most people probably just think of the place as the home of the Suffolk Show many other events are held on the show ground and in the events centre. In total some 400 events will have taken place here over the course of 2016 including business conferences, motorbike shows, weddings, parties and of course the annual show. It’s worth remembering that the association is run as a charity and whilst it provides Trinity Park for all kinds of activities and functions the funds earned go towards supporting our core objective, namely to further education and learning in agriculture.
Much has changed in agriculture and farming and the pace of innovation in the industry shows no sign of slowing down. The opportunities for young people to have careers within the industry are many, including engineering, IT and technology design (such as the use of drones) as well as the more traditional roles such as farm management and looking after livestock. In a world which is ever demanding the future for our industry is both challenging and exciting. The consequence of Brexit is still to be appreciated but it seems clear that for our industry change will come; key will be the need for flexibility, adaptability and continued innovation. With all of this in mind our role remains to educate and as well entertain so that as many people as possible gain a better understanding of the countryside and what goes on within it; the annual show is key in fulfilling these objectives.
Trinity Park, and all that takes place here, positively contributes to Suffolk life, be it business or pleasure, and enables those of us involved with the delivery of our various activities and events to connect with the community in an important way.
Our emerging five year strategy plan, to be published in early 2017, will explain this and, as importantly, communicate to the wider community our intentions and ambitions going forwards.