Debenham: Aspall’s 110-year-old India cider trade link to be revived
- Credit: Archant
debenham: Cider maker
Aspall is returning to the Indian market after an absence of 110 years. The firm, based at Debenham, is launching its super-premium Suffolk cyder into India, as it increases its presence in emerging markets.
In 1902, the cider was drunk in officers’ messes in India.Lord Kitchener of Khartoum and Baron of Aspall had it sent over by Aspall’s cousin, JB Chevallier, great-grandfather of current owners Barry and Henry Chevallier Guild.
The cyder will now be available in premium outlets throughout Mumbai with a view to later expanding into Maharashtra and Bangalore.