IT is one of Suffolk’s most iconic resorts – with its traditional charms often attracting attention from far and wide.

And now Southwold will once again feature on our TV screens with the filming of a new ITV drama.

A Mother’s Son, starring Hermione Norris and Martin Clunes, is set to go into production later this month.

The tense family drama was written by Chris Lang and will be screened over two hour-long episodes.

It tells the tale of a mother who suspects her son has committed a murder and will centre on the fallout from the death of a schoolgirl found in woods near a Suffolk town.

Southwold is no stranger to camera crews, having been the setting of the BBC4 one off drama, Canoe Man, about back-from-the-dead canoeist John Darwin.

It has featured in the film Iris, about the life of Iris Murdoch starring Judi Dench, and the children’s programme Grandpa in my Pocket, which is also filmed in Aldeburgh.

Indeed, with Bentwaters Parks in Rendlesham, near Woodbridge, also regularly attracting film and TV crews, the entertainment industry is fast becoming vitally important for the county’s economy.

Amanda Bond, brand manager from VisitSuffolk, said: “Film tourism is an important economic driver and a great way to showcase the county of Suffolk.

“Hopefully it will inspire people to experience the screened places first-hand, while sampling all that is great about the county.”