The boss of a Suffolk hospice has said new data protection laws could impact the care it is able to deliver.
The General Data Protection Regulation (GDPR) legislation means companies will not be able to contact members of the public unless they agree before May 25.
St Elizabeth Hospice has launched a campaign called ‘Just Tick’ to highlight the importance of communication for the charity.
Chief executive Mark Millar said: “Since I have been at the hospice the one thing that has consistently struck me has been the generosity and engagement of our supporters. They are eager to know what we are doing and how they can help.
“Each year we care for over 2,000 patients and their families at a point in their life when they need it the most and over 75% of the £10.5 million we need to generate each year comes from the generosity of the community.
“With GDPR coming into force we will not be able to contact these supporters after May 25 if they do not update their preferences. Consequentially we know we could miss out on support ultimately leading to us being able to help fewer people. We know our supporters would not want this to happen so we are launching our campaign to show how important updating their preferences is to the everyday running of the hospice and those we care for.”
People can update their preferences by post or online.
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