Sudbury/Hadleigh: Penny Wilby claims to have saved £200 this month by turning her back on supermarkets in favour of local shops

Penny Wilby has set up a website promoting local business. Penny is pictured at home in Boxford.

Penny Wilby has set up a website promoting local business. Penny is pictured at home in Boxford. - Credit: Archant

An entrepreneur has saved plenty of cash by shopping locally.

Penny Wilby is the driving force behind the new Sudbury section of www.thebestof.co.uk – which showcases the best local businesses based on recommendations. Practising what she preaches, Ms Wilby has spent this month shopping solely in Sudbury and Hadleigh – and anticipates being £200 better off by the end of May.

“When I go the big supermarkets, I always get taken in by the offers,” she said. “There’s something refreshing about being served by someone who owns the business and really cares about it.”

Ms Wilby will be at Sudbury Farmers Market on May 30, showing-off local fashion products on a mannequin.

Visit www.thebestof.co.uk/sudbury