Rockers Texas will play this year’s Latitude, it has been revealed.

Sharleen Spiteri and co, who have just released their eighth album The Conversation, will play on the Friday of the three-day arts extravaganza.

They were not the only big name announced at today’s festival launch.

Classical trumpet soloist Alison Balsam will play the lunchtime acoustic spot on the Waterfront Stage on the Sunday.

Coming to Latitude during a day off from their 16-show run of Gabriel at Shakespeare’s Globe Theatre, London, she and The English Concert will perform music by Handel and Purcell.

Appearing at the food area is food writer, chef and TV presenter Gizzi Erskine; best known for hosting Channel 4’s Cook Yourself Thin and who co-wrote the bestselling book of the same title.

Other acts announced include King Charles, To Be Frank, balletLorent, Boy Blue Entertainment, Shappi Khorsandi, Andrew O’Neill, AC Grayling, Radio 4’s The Kitchen Cabinet with Jay Rayner, Total Film’s premiere of A Field in England including a question and answer session with Ben Wheatley and Michael Smiley, The D.O.T featuring Mike Skinner and Rob Harvey, Metro Pop Up Peep Photo Booth and David Hawkins’ 1970s NY Mobile Workshop.

Winner of the 2012 best family festival award, it includes 11 dedicated arts arenas, stages and spaces covering comedy, film, dance, theatre, literature, poetry, cabaret and family friendly activities.

“It’s a terrific line up this year, I’m very pleased, what with Kraftwerk and Hot Chip...,” said festival founder Melvin Benn.

“A huge amount of bands, performance artists, poets etc, have it in their mind they want to play Latitude and they’re going to play it in a determined fashion.”

Latitude takes place at Henham Park, Southwold, from July 18-21. Tickets are still on sale.