A brand new Volvo courtesy car has been left stranded in the River Ore in Framlingham.

East Anglian Daily Times: The car is a courtesy car, promoting a local garage and recommending a test drive for the new vehicle. Picture: CONTRIBUTEDThe car is a courtesy car, promoting a local garage and recommending a test drive for the new vehicle. Picture: CONTRIBUTED (Image: Archant)

The Volvo V40 CC was reportedly driven in the wrong direction out of the Fore Street car park in Framlingham, landing in the neighbouring River Ore.

The vehicle is believed to be a courtesy car, promoting a local garage and advertising a test drive.

East Anglian Daily Times: The car is thought to have driven into the river next to Fore Street car park in Framlingham Picture: GOOGLE MAPSThe car is thought to have driven into the river next to Fore Street car park in Framlingham Picture: GOOGLE MAPS (Image: GOOGLE MAPS)

A spokesman for the garage, M.R.King and Sons of Halesworth, said: “The customer involved is absolutely fine albeit a little shaken, embarrassed and of course has wet feet.

“The car is currently being recovered. Unfortunately it was a driver error and luckily it all happened at low speed.

A member of staff at the Bulstrodes store in nearby Bridge Street said a customer had shown her a shocking image of the scene.

“It did look quite dramatic,” she said. “They obviously touched the accelerator and went into the river.”

She added that the customer wondered if this showed how far people would go to “avoid paying car parking charges”.

The garage spokesman added: “You can’t be safer than in a Volvo. If you wish to test drive a Volvo yourself but not in the same manner we would be happy to oblige.”