Greene King had a merry Christmas

Old Speckled Hen low alcohol beer which has just been launched by Greene King Picture: TOM OFFORD

Old Speckled Hen low alcohol beer which has just been launched by Greene King Picture: TOM OFFORD - Credit: Archant

Pub group Greene King has said it saw “strong” festive trading, with like-for-like sales in its managed pubs jumping 10.9% in the final two weeks to January 6.

The chain, which is based in Bury St Edmunds, notched up record Christmas Day sales of £7.7 million and said it saw all sales categories achieve like-for-like sales growth over the key six-week period.

Greene King said for the 36 weeks of its financial year so far, comparable sales for its pubs rose 3.2%.

But its franchise-run pub partners saw like-for-like net profits fall around 1%, while total beer sales by volume in brewing and brands were up 1.8% and own-brewed sales volumes were down 2.3%.

Greene King said: “While the ongoing uncertainty around Brexit may still have an impact on consumer confidence and spending during the year, we remain confident of our outlook for the financial year.


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“We remain focused on our strategic priorities of driving profitable sales growth, developing a more streamlined and efficient organisation, and further strengthening and improving the flexibility of our capital structure to deliver long-term value for our shareholders.”

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