Pentlow: Nethergate goes one step beyond traditional ale with a special brew for Madness
- Credit: Archant
Members of legendary band Madness have commissioned brewing company Nethergate to produce their own official beer.
Named “Gladness”, it is a traditional English ale but with many characteristics of a lager, or, as the band’s own publicity puts it, “A lager that’s an ale – that’s totally mad.”
Frontman Suggs, who visited the company’s Growler Brewery at Pentlow, near Sudbury, ahead of yesterday’s official launch in London, said the idea was to capture the best of both styles of beer.
Keyboard player Mike “Monsieur Barso” Barson, who was also on the visit, suggested, however, that it came down to the fact that “half the band like lager and half like bitter”.
Nethergate managing director Rob Flanagan explained that Gladness (4.5%alcohol by volume) was brewed using local Maris Otter malt, a traditional ale variety, and Tettnang and Saaz hops, which are usually associated with European-style lagers.
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The band first discussed the idea of creating their own beer around 18 months ago at the Dublin Castle music venue in London’s Camden Town, where Madness gained a cult following before hitting the big-time.
Landlord Henry Conlon, whose father, Alo, gave the band their first break, put them in touch with Nethergate, of whose Old Growler porter Suggs was already a fan.
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