Bakery chain launches festive treats packed with local produce
- Credit: Archant
A regional bakery chain which has embraced digital services during the pandemic has launched Christmas offerings packed with local produce.
Two Magpies — which has sits in Norwich, Southwold, Aldeburgh and Darsham — admitted this year has been a difficult one for the business, but it was quick to introduce new services such as click and collect and takeaway to see it through the tough times.
Now it has launched two new hampers and other goodies in time for the festive season.
MORE — New roadside retail unit planned for new A140 roundaboutThe Two Magpies Hamper is filled with mince pies, rye sourdough crackers and jam, while the East Coast Hamper includes local products such as Fen Farm Butter, Baron Bigod Brie, Binham Blue Cheese, Lane Farm Salami and Hill Farm Truffle Oil.
It has also launched individual treats such as Dark Chocolate Florentines, Amaretti Cookies, Pecorino and Pink Peppercorn Sourdough to supplement its established offerings of Christmas pudding, Fig, Chocolate and Pedro Ximinez’ Panettone and Marzipan Stollen.
“Our bakery team has worked really hard to develop and make these delicious products overseen by Yasmin Wyatt, our general manager, who has also developed our very desirable hampers and updated the packaging on all our products this year so everything looks very tempting,” said bakery chain co-owner Rebecca Bishop.
“It’s been a hard year and not one any of us expected, but we’re looking forward to bringing some much-needed Christmas cheer.”
The Two Magpies is run by husband and wife team Rebecca Bishop and Steve Magnall.